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Understand · Audits

Find out what's working and what to fix first

Evidence-led reviews of your website and marketing, showing what's working, what's blocking enquiries and what deserves attention first.

Who it's forSmall businesses with an existing website or public profiles who want an independent view before spending more.
How it fitsUnderstand diagnoses. Grow plans and creates campaigns, and Websites carries out technical fixes. You're free to take any report to any provider.

What a report looks like

Evidence first, then a fix order

Every finding points to a specific page and screen, says whether we observed it or are suggesting it, and is ranked by impact and effort. Anything we couldn't test is listed as not tested.

Illustrative page from a sample report, using one of our own demo websites.

Copperline demo website with three numbered annotations
123
  1. Clear headline and service areaObserved · keep
  2. Two buttons compete for attentionSuggestion · high impact, low effort
  3. Phone number visible in the headerObserved · keep

* We confirm the exact scope and price in writing before you commit. Prices marked indicative are for newer services and may still change. No VAT is added. Pricing questions

Choose an audit

Website Mini-Check

€89*No VAT added

A quick, honest look at why your website isn't bringing in enquiries.

Suits: Microbusiness owners unsure why website enquiries are weak.

  • Review of your homepage and one main service or contact page
  • Mobile navigation and call-to-action checks
  • Basic trust, clarity and visible SEO checks
  • Your 5 highest-priority observations, with annotated screenshots
What's included, delivery and what we need

Included

  • Review of your homepage and one main service or contact page
  • Mobile navigation and call-to-action checks
  • Basic trust, clarity and visible SEO checks
  • Your 5 highest-priority observations, with annotated screenshots
  • 2 to 4-page PDF
  • One factual correction round

Not included

  • Full site crawl
  • Google Analytics or Search Console access
  • Keyword research
  • Accessibility compliance audit
  • Making the fixes
  • Strategy call

Delivery

2 to 3 working days

What we need from you

Your website address and what you'd like it to achieve.

Website & Conversion Audit

€249*No VAT added

A thorough review of how your website turns visitors into enquiries.

Suits: Service and retail businesses with an existing website.

  • Up to 8 key pages, on mobile and desktop
  • Customer journey, message and offer clarity
  • Navigation, calls to action, forms (tested only with your permission) and trust
  • Speed observations, indexability and basic on-page SEO
What's included, delivery and what we need

Included

  • Up to 8 key pages, on mobile and desktop
  • Customer journey, message and offer clarity
  • Navigation, calls to action, forms (tested only with your permission) and trust
  • Speed observations, indexability and basic on-page SEO
  • Up to 15 prioritised findings, with evidence
  • 8 to 12-page PDF and a fix-order checklist
  • 20-minute findings call
  • One factual correction round

Not included

  • Full technical SEO audit
  • Security or penetration testing
  • Formal accessibility certification
  • Analytics set-up
  • Making the fixes
  • Rewriting your content

Delivery

5 to 7 working days

What we need from you

Your website address, your goals and, if you choose, read-only access to Search Console.

Starter Growth Audit

€299*No VAT added

A focused outside view of your three biggest growth opportunities, with a 30-day plan.

Suits: Owners who want a clear, independent starting point without a long process.

  • Questionnaire and a 45-minute owner interview
  • Review of your public website and marketing
  • How your offer and prices come across (not an accounts review)
  • 3 competitor examples
What's included, delivery and what we need

Included

  • Questionnaire and a 45-minute owner interview
  • Review of your public website and marketing
  • How your offer and prices come across (not an accounts review)
  • 3 competitor examples
  • Where you win and lose customers
  • 3 priority recommendations
  • 30-day action plan
  • 10 to 14-page report
  • One correction round

Not included

  • Accounting or tax advice
  • Financial audit or forecasting
  • Legal advice
  • Customer surveys
  • Findings call
  • Implementation

Delivery

7 to 10 working days

What we need from you

The questionnaire and 45 minutes for the interview.

Full Growth Audit

€499No VAT addedIndicative price

A deeper assessment across your whole customer journey, with a 90-day roadmap and a findings call.

Suits: Owners ready to plan the next quarter properly, with more evidence behind each recommendation.

  • 60-minute discovery session
  • Review of your public digital presence
  • 5 competitor examples
  • Positioning, offer, customer journey, marketing and retention assessment

Proposed price.

What's included, delivery and what we need

Included

  • 60-minute discovery session
  • Review of your public digital presence
  • 5 competitor examples
  • Positioning, offer, customer journey, marketing and retention assessment
  • Simple operational friction points
  • Opportunity matrix: impact against effort
  • 90-day roadmap
  • 15 to 20-page report
  • 30-minute findings call
  • One revision round

Not included

  • Business valuation
  • Bookkeeping analysis
  • Financial forecasting
  • Change management
  • Paid advertising management
  • Implementation

Delivery

1 to 2 weeks

What we need from you

Time for the discovery session and the findings call.

Growth Audit: two levels

Both give you an independent view of where your business can grow. The Full audit goes deeper, covers more of the customer journey and ends with a roadmap and a call to talk it through.

CompareStarter€299*No VAT addedFull€499Proposed price, no VAT added
Interview45 minutes60-minute discovery
Competitors reviewed35
What we assessWebsite, marketing, offer and pricesPlus positioning, the full customer journey, retention and operational friction
Prioritisation3 priority recommendationsOpportunity matrix: impact against effort
Plan30-day action plan90-day roadmap
Report10 to 14 pages15 to 20 pages
Findings callNot included30 minutes
Delivery7 to 10 working days1 to 2 weeks

Specialist audits

Digital Presence Audit

€199No VAT addedIndicative price

How your business looks across your website, Google and social profiles.

Suits: Established local businesses with a website and public profiles.

  • Homepage review
  • Your public Google Business Profile, where applicable
  • Up to 2 social profiles
  • Name and contact consistency across 5 prominent listings
What's included, delivery and what we need

Included

  • Homepage review
  • Your public Google Business Profile, where applicable
  • Up to 2 social profiles
  • Name and contact consistency across 5 prominent listings
  • How reviews and trust signals come across
  • Snapshot of 2 competitors
  • 6 to 10-page PDF with 10 actions

Not included

  • Access to your profiles
  • Posting or managing reviews
  • Claiming or correcting listings
  • Detailed SEO
  • Guaranteed ranking

Delivery

4 to 6 working days

What we need from you

Your official business name, location and the links to your profiles.

SEO Opportunity Audit

From €349No VAT addedIndicative price

Where your website could do better in search, and what to do first.

Suits: Small service websites that want a clear diagnosis of their search visibility.

  • Up to 10 key pages
  • Read-only Search Console and analytics evidence, where available
  • Indexing, sitemap and robots checks
  • Titles, headings, internal links, speed and content gaps

Diagnosis only. SEO work itself is under Grow.

What's included, delivery and what we need

Included

  • Up to 10 key pages
  • Read-only Search Console and analytics evidence, where available
  • Indexing, sitemap and robots checks
  • Titles, headings, internal links, speed and content gaps
  • 5 to 10 keyword themes
  • 2 competitor comparisons
  • 90-day prioritised recommendations
  • 10 to 15-page PDF and a 20-minute findings call

Not included

  • Link building
  • Writing content
  • Making the fixes
  • Ranking guarantees
  • Online shop or international SEO
  • Security assessment

Delivery

Quoted for larger sites

What we need from you

Your website address and read-only access if you have it. We never ask for passwords.

Audits are recommendations, not compliance certification, legal advice or security testing.

Questions

Good to know

Do I have to buy the fixes from you?

No. Audits are independent recommendations. You can make the changes yourself or take the report to any provider.

Will you test my contact form?

Only with your permission, and without sending anything to your customers. Anything we couldn't test is listed in the report.

Do you need my passwords?

No. Where read-only access helps, such as Search Console, we'll explain how to give it safely. We never ask for passwords.

Is this an accessibility or legal compliance audit?

No. We point out obvious issues, but we don't certify accessibility, legal compliance or security.

Contact

Ask about a service

Choose the service you're interested in, or tell us what you need. We'll reply by email.

What happens next
  1. We reply by email to confirm the service is a good fit for you.
  2. We agree the scope, price and timing in writing.
  3. Work starts only once you've approved it. Payment details come with the written confirmation.

Prefer email? hello@thedigitalengine.ie

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