Skip to content

Home / Services / Start

Start · The Launch Edit

Launch your business with a brand and a plan

From idea to a consistent brand and a practical launch plan.

Who it's forSole traders, new service businesses, retail founders and early-stage local businesses that need a credible digital presence and a first campaign.
How it fitsStart is for launching a new business. Already trading? Grow covers marketing for established businesses.

What a kit looks like

Brand, social and launch, designed together

The Brand Starter Kit gives you a logo, a palette, type choices and a short usage guide. The Social Launch Kit and Launch Campaign Kit then use the same look, so everything matches from day one.

Concept board for a fictional florist, to show the format. Not client work.

* We confirm the exact scope and price in writing before you commit. No VAT is added. Pricing questions

Services and prices

Launch Roadmap

€149*No VAT added

A clear 30-day launch plan before you spend money on design.

Suits: Founders with a name or idea who want direction first.

  • 45-minute online discovery call
  • Positioning snapshot covering 3 relevant competitors
  • Core message and positioning statement
  • 30-day launch timeline
What's included, delivery and what we need

Included

  • 45-minute online discovery call
  • Positioning snapshot covering 3 relevant competitors
  • Core message and positioning statement
  • 30-day launch timeline
  • Channel recommendations and 5 priority actions
  • Branded PDF roadmap, about 6 to 10 pages
  • One factual correction round

Not included

  • Logo design
  • Setting up social accounts
  • Website
  • Paid ads
  • Legal or trademark advice
  • Running the campaign
  • Financial forecasts

Delivery

4 to 5 working days after your completed brief

What we need from you

A completed questionnaire about your idea, audience and plans.

Brand Starter Kit

€349*No VAT added

A consistent visual identity you can use everywhere.

Suits: Founders who need a consistent look, not a full brand strategy.

  • Discovery questionnaire and one agreed creative direction
  • 2 initial logo directions, with 1 refined
  • Primary and secondary logo exports
  • Colour palette with colour codes
What's included, delivery and what we need

Included

  • Discovery questionnaire and one agreed creative direction
  • 2 initial logo directions, with 1 refined
  • Primary and secondary logo exports
  • Colour palette with colour codes
  • Typography recommendations and licence guidance
  • 2-page brand usage guide
  • Profile picture and cover graphics
  • One consolidated revision round

Not included

  • Trademark searches or registration
  • Guaranteed exclusivity
  • Hand-drawn illustration
  • Packaging and signage
  • Print costs
  • Full brand strategy
  • Unlimited concepts or revisions

Delivery

7 to 10 working days

What we need from you

Your business name, the discovery questionnaire and any examples you like.

Social Launch Kit

€199*No VAT added

A professional first month of social media content.

Suits: Businesses that already have branding.

  • Profile copy for up to 2 platforms
  • Profile images based on your branding
  • 9 editable branded Canva post templates
  • 9 draft captions with calls to action
What's included, delivery and what we need

Included

  • Profile copy for up to 2 platforms
  • Profile images based on your branding
  • 9 editable branded Canva post templates
  • 9 draft captions with calls to action
  • 4-week suggested posting plan
  • Guidance for setting up your accounts
  • One revision round

Not included

  • Posting or ongoing management
  • Replying to comments and messages
  • Photography or video
  • Follower growth
  • Paid advertising
  • Account verification
  • Third-party subscriptions

Delivery

5 working days

What we need from you

Your logo, colours and fonts. You keep ownership and control of your accounts.

Launch Campaign Kit

€299*No VAT added

Everything you need to announce your opening.

Suits: Businesses with branding and a clear opening or launch date.

  • One launch message and offer concept
  • 4-week campaign timeline
  • 6 social post graphics or templates with captions
  • 3 story designs
What's included, delivery and what we need

Included

  • One launch message and offer concept
  • 4-week campaign timeline
  • 6 social post graphics or templates with captions
  • 3 story designs
  • One launch email draft with subject lines
  • A short press-style announcement paragraph
  • Suggested measures and a launch checklist
  • One revision round

Not included

  • Sending emails
  • Buying ads
  • Managing accounts
  • Press distribution
  • Printing
  • Filming content
  • Guaranteed reach or sales

Delivery

5 to 7 working days

What we need from you

Your confirmed opening date, offer, capacity and terms.

The Launch Edit

€749*No VAT added

Brand, social and launch campaign, planned together under one brief.

Suits: Founders who want cohesive branding and a first campaign, without a website yet.

  • Brand Starter Kit
  • Social Launch Kit
  • Launch Campaign Kit
  • Coordinated under one brief, with no duplicated deliverables

Bought separately, the three kits come to €847.

What's included, delivery and what we need

Included

  • Brand Starter Kit
  • Social Launch Kit
  • Launch Campaign Kit
  • Coordinated under one brief, with no duplicated deliverables
  • 30-minute handover call
  • Up to 2 revision rounds overall, with written checkpoints

Not included

  • Website, domain or hosting
  • Social media management
  • Photography
  • Custom illustration
  • Paid ads
  • Legal or financial set-up
  • Printing

Delivery

2 to 3 weeks from complete intake and approvals

What we need from you

The questionnaire, your launch details and prompt approvals at each checkpoint.

Launch + Website

From €1,395*No VAT added

The Launch Edit plus a 4 to 5-page brochure website.

Suits: Service businesses that need a basic website as well as launch materials.

  • Everything in The Launch Edit
  • A 4 to 5-page brochure website, built to our Essential Business Website standard
  • Mobile layout and contact form
  • Basic SEO foundations: page titles, meta descriptions, headings and indexing readiness

Proposed introductory price. The final quote depends on scope and is always confirmed in writing.

What's included, delivery and what we need

Included

  • Everything in The Launch Edit
  • A 4 to 5-page brochure website, built to our Essential Business Website standard
  • Mobile layout and contact form
  • Basic SEO foundations: page titles, meta descriptions, headings and indexing readiness
  • Privacy and cookie requirements identified
  • Handover guide

Not included

  • Online shop or bookings
  • Complex integrations
  • Unlimited copywriting
  • Hosting and domain fees unless agreed
  • Third-party software
  • Legal drafting
  • Guaranteed Google ranking

Delivery

About 3 to 5 weeks, depending on approvals

What we need from you

Your brand approval, page content and images. The written quotation confirms who supplies copy and photos.

Company registration, legal or tax set-up, and full-service business formation are not included.

Questions

Good to know

Do you register my business?

No. Start covers your brand, social presence and launch campaign. Company registration, tax and legal set-up are for your accountant or solicitor.

Can I buy one kit on its own?

Yes. Each kit can be bought separately, or together as The Launch Edit.

Who owns the files?

Rights transfer is set out in your written confirmation before work starts. We can't guarantee trademark or copyright clearance on concepts.

How do payments work?

Bespoke projects take a 50% deposit, with the balance before the final editable files are handed over. The delivery clock starts once we have your brief, assets and deposit.

Contact

Ask about a service

Choose the service you're interested in, or tell us what you need. We'll reply by email.

What happens next
  1. We reply by email to confirm the service is a good fit for you.
  2. We agree the scope, price and timing in writing.
  3. Work starts only once you've approved it. Payment details come with the written confirmation.

Prefer email? hello@thedigitalengine.ie

Please don't include passwords or login details. We'll use your details only to reply to this enquiry. See our privacy policy.